How Pixxcel Inc. guided RBei FRM Coaching Institute in leveraging sales funnels to drive course enrolments effectively.
THE STORY
Funnelling Success
RBei FRM Coaching Institute, a specialized institution for Financial Risk Management (FRM) courses, faced the challenge of low enrolment due to their limited knowledge of digital marketing. They were new to the digital realm and lacked prior experience in utilizing digital strategies to attract students.
Challenges:
Target Market Specificity: Bombay Motor Co. aimed to capture leads within the luxury car segment, which required precise targeting to reach potential customers with a high affinity for luxury automobiles.
Digital Presence Enhancement: Despite their offline reputation, Bombay Motor Co. had limited visibility in the digital realm, hindering their ability to engage with potential luxury car buyers online.
Competitive Market: The luxury automotive industry is highly competitive, necessitating a unique approach to stand out and attract discerning customers.
THE GOAL
Creating Awareness and Engagemnt to boost enrollment in thir FRM course.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using.
Deepak
Owner, RBei
THE SOLUTION
Sales Funnel Development: The agency designed and implemented customized sales funnels, optimized to guide prospective students through the decision-making process and encourage enrolment.
Content Strategy: Engaging and informative content, such as blogs, webinars, and educational videos, was created to showcase the institute’s courses and expertise.
Paid Advertising: Targeted pay-per-click (PPC) advertising campaigns were launched on platforms like Google Ads and social media to reach potential FRM candidates effectively.
THE RESULTS
Automation plays a vital role in various aspects of modern business and technology.
Google My Business is a critical tool for businesses looking to establish an online presence and reach potential customers.
Facebook Ads have become a crucial component of digital marketing strategies for businesses and organizations of all sizes.
WordPress platform that holds significant importance for individuals, businesses, and organizations worldwide.